More PowerPoint Examples:Advanced Marketing: "Case Godiva" (Summer 2008)
Some Background Information:Well - who doesn't like chocolate? This is a team analysis of a case presented in 'Advanced Marketing Strategies' (Professor Barry Hedden), August 2008.
It starts with some interesting bullet points about the history of chocolate - but the more important case topics are the Competitive Environment and Brand Image analysis.
I also developed a special ranking system which was supposed to be used for identifying the most lucrative markets. I will be more than welcome to share some insights in our first interview.
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Internat. Business: Nielsen |
Economics: Germany 2006
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Academia©2008 Stephan Kroker-Bode